Be consistent and enjoy the process

If you learn to enjoy the process, the rest will fall into place. You’re more likely to end up with the result your desire and learn to be happier (both during the process and with the end result).

For example, instead of just saying, “I want to lose 25 pounds,” try to figure out what process you need to follow to do this. Do you need to cut out sugar and processed foods, work out for 30 minutes or more five days per week, drink more water, get better sleep, etc.? If you can learn to love doing those things, you can easily achieve the result you desire. And then when you get to your goal, you’ll also be much more likely to keep those healthy habits because you actually enjoy doing them! No more of this “yo-yo” dieting. No more working out really hard for 3 months and then not working out at all for the next 6 months.

You have to be consistent to achieve results. And the more you enjoy the boring, consistent process, the better results you’ll see.

Setting stretch goals

“We aim above the mark to hit the mark.” – Ralph Waldo Emerson

Set lofty, stretch goals that are challenging and make you question how you’re going to actually achieve them.

If you ask big questions, you’re forced to come up with big answers.

You don’t have to know every step to get there. But figure out the big steps you think it will take and start with the first step. Figure it out as you go – following the rough outline you laid out and letting your experience and mentors guide you along the way.

Even if you don’t hit your lofty goal, you should have still succeeded in other areas along the way. Swing for the fences and you might still hit a double. But the key is to strive for improvement, don’t strive for perfection. Keep a positive attitude and enjoy the journey.

On selling

Confidence is key to selling. If you lack confidence and are meek, it doesn’t matter if you have the best product and it’s at a great price. If you leave any doubt or confusion in the buyer’s mind, you’ll lose them to more confident competitors.

When you lack confidence in your own product, people will find reasons (real or made up) as to why it’s not a good purchase.

Know your product inside and out. Know the competition’s product. Understand the market in general. Be positive, talk clearly and concisely, and be energetic (but not annoyingly so). Dress according to what is expected of the product you’re selling and the people you’re selling to. When in doubt, slightly overdress as opposed to being underdressed for the occasion.

Zig when others zag, and vice versa

When the majority “zigs,” you should “zag.” Be different. Stand out from the crowd. Being the same as everyone else will get you “normal” results. And right now, “normal” means carrying a lot of student loans, car debt, house debt, credit card debt, being overweight, not reading/improving yourself, etc. Why be normal? When everyone does the same thing, they become replaceable. The supply is high and the demand is low. Be irreplaceable. Develop skills that are useful, in high demand, and differentiate you from others.