Thinking big and the 10X rule

Think big to grow big. Most of us are setting too small of goals (or not setting goals at all). You need to dream big if you want to go somewhere. Take, for example, the idea of adding a second job for extra cash. Sure, you can make some extra money on the weekend driving for Lyft or Uber, but how much is that really moving the needle to get you to your goal? Can you do something that is much more impactful but takes less of your time? I am already stretched for time. Instead of trying to get an extra 50 cent/hour raise (an extra $1,000 per year), can you think of ways to double your income? Think big. Whatever you think a “reasonable” goal is, multiply that by 10.

Most people overestimate what they can do in a year, but underestimate what they can do in a decade.

Start with the end in mind. Then reverse engineer how you can get there within the next 10 years, including benchmarks for the next 3 years, 1 year, 4 quarters, and the next week.